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Reacting to Crisis the Right Way
How can your organization survive a crisis when your lawyer is unwilling to take out a home equity loan and none of your friends own a tabloid magazine willing to “catch and kill”? Years of experience working with candidates, companies, and other organizations dealing with crisis – some long expected, others totally unforeseen – tell us there are…
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Succeeding on Facebook When Space is Limited
Speaking at a health care conference earlier this month, I was asked how companies and campaigns can best use Facebook as an advocacy tool. Many conference attendees vocalized something I’d been hearing for a while, that Facebook was losing its effectiveness in spreading a message. It’s true: Studies have shown that organic content doesn’t have…
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Repeal & Replace: From One Republican To Another, How Did It Fail And What Can We Learn?
Republican efforts to repeal the Affordable Care Act (ACA), commonly referred to as Obamacare, went down in flames this past month. But, why did their efforts fail? What lessons did we learn from this failure? And how can those lessons learned be applied to current and future advocacy campaigns? You Must Own Your Message From…
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Building A Message That Resonates Across Party Lines
The Washington Examiner’s Paul Bedard came out last week with an interesting look at FTP client North America’s Building Trades Union, who hosted President Donald Trump on Tuesday at their annual legislative conference despite endorsing and advocating forcefully for Secretary Hillary Clinton during the ’16 presidential race. But as Bedard noted, NABTU president Sean McGarvey said in his…
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The STOP Act: A Legislative Response To The Opioid Overdose Epidemic
In recent years, the opioid overdose epidemic in the U.S. has been widely covered – as it spreads state-to-state we hear countless stories of opioids taking lives and ravaging communities. FTP has worked with our clients on this issue for nearly two years, both with a premier medical association and a leading manufacturer of an…
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Regulatory Reform 101: How To Cut Red Tape
It’s no secret that the desire to pursue regulatory reform has been pent-up among Republican lawmakers for some time. Despite Republican control of Congress since 2014, the threat of a veto during the Obama Administration limited what could be accomplished on the regulatory reform front. This dynamic changed with the election of Donald Trump, who…